Thousands of years ago, cave dwellers painted on walls to warn of dangers or depict important events. The ancient Greeks and Romans shared myths and stories to influence everyday life. The Bible, Shakespeare and Guttenberg all accelerated the sharing of stories. Even today, Aborigines in Australia’s Outback use “song lines” and the Native American tribes use ancient oral histories to trace their journeys and discover themselves through those who came before.

While the methods and mediums have changed, the history of storytelling is an essential part of the human experience. We communicate and we learn from each other through our stories. In today’s world, social media has diverted our attention away from individual’s life stories. It is more about a snapshot in time, a one-time event and typically a brag about something we happen to be proud of or find interesting in that moment.

But life stories are different. They become a patchwork quilt made out of the special, memorable life experiences that bring warmth and comfort to those who have lived them and for those who can learn from them.

At LifeBio, we know everyone has a story to share. But we also know that with age we can often feel isolated and lonely. Storytelling is the bridge to social engagement we facilitate. The LifeBio Reminiscence MethodTM opens a door to new conversations about family members from the past, childhood memories, work experiences, love, marriage, parenthood, friendship, and lessons learned. LifeBio’s mission is not just to build and publish the story; it’s about asking the right, thought-provoking questions-- without delay. Now through MyHello, new opportunities abound to connect over common interests or similar experiences by phone. It is taking the latest growing trend in the “experience economy” and blending it with the ancient art of storytelling.

This week, we have been invited to tell our own story. We are excited to present LifeBio and MyHello solutions to a group of life science and longevity investors in the Innovator’s Pitch Challenge (IPC) at the inaugural Longevity, Health & Innovation conference to be held virtually and concurrently during the 39th Annual J.P. Morgan Healthcare Week, January 11-15, 2021.

We get four minutes to tell our story. We’ll explain how we use age-tech solutions coupled with old tech infrastructure such as landline and mobile phones to connect like-minded older adults. We’ll also show how loneliness, depression and isolation cost the federal government billions of dollars each year when a simple solution like ours can not only save money but, most importantly, can improve the health and well-being of older adults. For our Medicare and Medicaid populations this is the new mission: create innovative solutions to support social determinants of health and we are at the forefront of this evolution in health care. We know investors will see the advantages in funding our mission. After all, we have thousands of years of storytelling as a best practice in health and humanity behind us.

If you are interested in the Longevity, Health & Innovation conference, register here or go to: www.longevityhealthinnovation.com. Learn more about LifeBio at www.lifebio.com or MyHello at www.MyHello.com.